an "attach strategy" - What is the French translation? French translators help business/marketing French translators with the translation of an "attach strategy"

Conges terminology question

224 months ago

Sophie (a guest user) asked this question:

Language pair:	English > French
Subject:	Business / Marketing / Financial
Level of diffculty:	Easy / medium
Word or term in question:	an "attach strategy"
Context:	Business, growth
Keywords:	-

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Answers on this question

224 months ago

wrote:

Stratégie agressive

My comment:

could there be a typo error and the word be attack, rather than attach? The reason why I ask is that my English marketing manager buddy has never heard the term attach strategy, whereas attack strategy is very commonly used

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224 months ago

wrote:

une strategie de fidelisation

My comment:

je pense qu'il s'agit d'une strategie visant a fideliser les clients, mais un peu plus de contexte m'aiderait a en verifier l'exactitude

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Comments by other colleagues on this answer:

224 months ago

wrote:

J'aurais cru, aussi, mais il parait que "stratégie de fidélisation" se dit "loyalty scheme strategy", d'après une amie anglaise spécialiste de marketing ... Elle n'a jamais entendu parler du terme "attach strategy". Elle pense qu'il s'agit peut-être d'une faute de frappe.

224 months ago

myrthe wrote:

une stratégie annexe

My comment:

Une stratégie annexe. Un peu plus de context nous aiderait.

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224 months ago

myrthe wrote:

une stratégie de synergie

My comment:

le contexte est insuffisant pour répondre avec précision

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