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216 months ago

Barbara Tinschert  See profile asked this question:

Language pair:

French > German

Subject:

Business / Marketing / Financial

Level of diffculty:

Easy / medium

Word or term in question:

grand compte

Context:

Unternehmensstrategie / grand compte = key account???

Keywords:

Les équipes de ventes entretiennent une relation privilégiée avec chacun des grands comptes .

 

 

grosskunden / key account

My comment:

grosskunden is the official german expression
but key account is yidely accepted and even more "up to date".
Job Ads in Germany often use the Headline:
"Key Account Manager gesucht"

The asker's comment:

Danke für die Bestätigung, Adrian!

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