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225 months ago

Tanja (a guest user) asked this question:

Language pair:

English > German

Subject:

Other

Level of diffculty:

Easy / medium

Word or term in question:

aspirational design

Context:

Customers with strong appeal f

Keywords:

-

 

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Important This question has already been answered and rated. Therefore, no new answers can be given.

Complete list of answers and comments

225 months ago

LARS HINRICHS ÜBERSETZUNGEN  See profile wrote:

anspruchsvolles Design

My comment:

"design which aspires toward sth higher", Design, das nach etwas Höherem strebt
Ciao Lars

The asker rated this answer best

225 months ago

Charles Warcup  See profile wrote:

aspirationelles Design

My comment:

I know, I know - it looks horrible.
But see the links below. Even if nobody has ever tried to use Aspiration/aspirationelle in German before, it's probably only a matter of time before they do. And apparently it is already used as a Fremdwort in Dutch.

My references:

http://en.wikipedia.org/wiki/Aspirational_brand
http://nl.wikipedia.org/wiki/Aspirationeel_merk