TRADUguide - Your Guide to Translators and Translation Agencies

187 months ago

Claudia Weberpals (a guest user) asked this question:

This question has already been answered and rated. Therefore, no new answers can be given.

187 months ago

www.buero-garisch.de   wrote:

advertising media expenses

187 months ago

www.buero-garisch.de   wrote:

insertion cost

187 months ago

Christine C.   wrote:

(broadcast) media rates oder (broadcast) advertising rates

My comment:

Hallo, Claudia!

Ich habe 14 Jahre in "Broadcast Advertising" verbracht. Die Mediaeinschaltkosten fallen unterschiedlich aus, es kommt auf das "Nielsen Rating" und die ADI (Area of Dominant Influence) an, wie populaer die Sendung/Show ist, die Einschaltsquote, die Uhrzeit der gebuchten Reklamen, wie viele "units" man einkauft etc. In dem Zusammenhang, den Du angegeben hast, wuerde ich "broadcast media rates" oder "media rates" vorschlagen.
Viele Gruesse,
Germanican

The asker rated this answer best

187 months ago

Lingoproz Ltd.   wrote:

Media advertising costs

My comment:

see dictionary below: Einschaltpreis = advertising tariff, so possibly "media advertising costs"

My references:

Dictionary of advertising, marketing and media: English-German
Von Boris Pawlenka

187 months ago

Robert Tucker   wrote:

media insertion costs

My comment:

Copies of the ads must be approved by Marketing and submitted prior to the sale's beginning along with media insertion costs. ...
www.americanleathermarketing.com/AL-Promo-Schedule.php

187 months ago

Robert Tucker   wrote:

The rate for the placement of (advertising) media

My comment:

Not entirely sure with regard to the context - hope this helps :)

My references:

http://www.axelspringer-mediapilot.de/en/portrait/BILD.de-BILD.de_673455.html

187 months ago

Rupert Kindermann   wrote:

media booking fees

My comment:

Claudia, I'm not totally sure - you did give good context but you have the entire contract - this is what I would call it if the contract talks about the costs of placing adverts, TV spots etc. Hope it helps.