French translation of "hard hitting" - "percutant"

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212 months ago

art1234 (a guest user) asked this question:

Language pair:	English > French
Subject:	Technical / Engineering
Level of diffculty:	Easy / medium
Word or term in question:	hard hitting
Context:	Now we're going to look at two elements that are very much up front and 'real.'
Keywords:	Whether you're creating a retail campaign that uses humor, developing a new model launch, delivering a serious brand communication, or sending a hard hitting competitive message, the slogan applies to all of them, because it summarizes exactly what we stand for as a brand, in a way that's engaging as well as powerful.

Important This question has already been answered and rated. Therefore, no new answers can be given.

Complete list of answers and comments

212 months ago

wrote:

percutant

My comment:

a more hard-hitting word than 'muscl�'.

Comments by other colleagues on this answer:

212 months ago

Eloy wrote:

You must be the Frenchman here, you're in your element. :D

The asker rated this answer best

212 months ago

Claude Le Frapper wrote:

percutant

My comment:

a more hard-hitting word than 'muscl�'.

The asker rated this answer best

212 months ago

Aharon303 wrote:

spectaculaire, �clatant

212 months ago

Eloy wrote:

"muscl�e"

My comment:

"muscl�e" means hard-hitting, also "competitive", but "competitive" has also a literal translation with the French word "comp�titif/-ive". You choose if you put them both or just one.

Comments by other colleagues on this answer:

212 months ago

Eloy wrote:

Sorry, is "muscl�/-e", since "muscl�e" is just the feminine form. :)

212 months ago

Eloy wrote:

Sounds good to me.

212 months ago

Eloy wrote:

Merci.

212 months ago

Eloy wrote: